Location also plays an important role. In preschool marketing, location has a great value. Choosing your child’s childcare center or play school is both an exciting and daunting prospect. People generally prefer play school which are nearby their house therefore the location should be such that it covers maximum crowded area where family living ratio is more and also is road-facing which can be easily tracked by Prospects & Parents. Shanti Juniors play school has its center mostly in residential area as it allows maximum security plus the centers are generally at ground floor to avoid accidents and mishaps. The location of Shanti Juniors is such that it allows a huge play area for children to enjoy which is secured by fencing i.e children can enjoy active play without any fear of getting injured. Shanti Juniors representative helps in selecting an appropriate location to start a play school for Franchise keeping all the aspects in mind.